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Saying "Don't Scratch" Doesn't Help
It's part of the problem.
220 million people worldwide suffer from Atopic Dermatitis — that’s 2.4% of the world’s population. Fueled by a deep personal need, AtopicKids was created to help conquer the most challenging symptoms of eczema: relentless itching and sleep-loss.

40+
Lessons
How AtopicKids helps
Backed by clinical research¹, AtopicKids guides parents to help their children manage scratching.

Developed by a PhD clinical psychologist, AtopicKids helps gain the power to realize when the urge to scratch is about to strike and stop it in its tracks.​

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